Companies from Armenia have secured trade deals for dried and canned fruits, jams, juices and herbs at BioFach 2019, the world’s leading trade fair for organic products, in Nuremberg, Germany.
Four Armenian companies took part in the trade fair between 14 and 16 February, thanks to the support of the International Trade Centre’s “Ready to Trade” project, funded by the EU under its EU4Business initiative.
Together with the Organic Agriculture Support Initiative (OASI), Ready to Trade helped organise the Armenian booth, develop marketing materials and arrange business-to-business (B2B) meetings at the fair.
During the course of the fair, each company had more than 20 B2B meetings with leading European buyers, including from France, Germany and the United Kingdom.