Climate change is a global challenge. The future of our planet is at stake. For many people, the challenge is so big that it can quickly become overwhelming. The good news is that even the smallest action can make a big difference. In fact, every single person can do a lot to help stop climate change and the #BeTheWave campaign sets the stage for doing so.
The EU has a strong record when it comes to protecting the planet. As a leader in mitigating climate change, it has adopted a Green Deal that aims to see the continent go climate neutral by 2050. Likewise, one of the UN’s Sustainable Development Goals is to keep global temperature rise this century below 2 degrees Celsius and, if possible, below the 1.5 degrees outlined in the Paris Agreement.
Through the #BeTheWave campaign the EU further contributes to the implementation of climate-related Sustainable Development Goals. Furthermore, this all happens during a very special year: the 75th anniversary of the United Nations.
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#BeTheWave is a new social media initiative that asks young people around the world to think global and act local. The campaign challenges users to make small, climate-friendly changes in their daily lives, share their achievements on Instagram, and inspire their friends and followers to do the same. In doing so, #BeTheWave will show how even the simplest action can grow from a ripple into a wave of global change.
European Union